Channels by persona
Therapists
Training
Digital Marketing
Insta, facebook
Why?
For SEO
To create an fb community, establish its legitimacy
How?
SEO
Educational articles
Articles on the approach, the benefits of this approach
Facebook
Educational articles
Get recommendations
Fill in info on city, address etc to boost SEO
Pixel fb if website
Inspiration
A student from Théau did an ultra-wide publicity (no point of interest) with a massage video
Objective receive messages via messenger to engage in conversation, remove doubts
Thanks to the messenger function on messenger, she could take live appointments
Graphic Designers
Training
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Why?
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How?
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Community Managers
Training
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Why?
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How?
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