Mission:A summary of what your product hopes to achieve and why.
Problem & background
Why are we doing this? What's the problem to solve? Is it strategic, tactical? Are there specific customer insights that could be quoted or data to back this up. A big project, a small project? Paint a picture to the reader so they are able to get a good overview of what's happening.
Solution
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Explore the solution to a goldilocks level. Explore the rabbit holes, provide some mockups. This is not a full spec, but should give enough information to start working.
Methodology & Project scope
A step-by-step process to how you plan on reaching your project goal. What needs to happen? Include a timeline of events here.
Event
Event
Event
Goals & KPIs
How will you measure the success of your project?
Goal 1: KPI
Goal 2: KPI
Goal 3: KPI
Budget
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Title
Title
Title
Title
Resource Request
Cost
Quantity
Subtotal
Name and link to resource as well as a short description.
$$
How much of that resource do you need? Or how regularly do you need it?
$$
Totals:
Conclusion
Final wrap up—reiterate the goal and the project mission.
Authorization
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Approved by
Name: Someone
Date: Jan 21st, 2021
Signature: _____________
Project owner
Name: Full name
Date: Jan 21st, 2021
Signature: _____________
Appendix
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Link any sources or supporting data you have used.